Beauty Experience Rebuild

TRANSFORM YOUR HAIR WITH ADVANCED SKINCARE TECHNOLOGY

Inspired by modern cosmetic technology, Beauty Experience Rebuild was born: the innovative professional deep reconstruction system, without keratin, formulated with a new Advanced Skincare Technology, for an unprecedented hair transformation.

Beauty Experience Rebuild is the deep reconstruction system in 3 phases capable of instantly transforming dry, brittle and damaged hair from the excessive use of bleaching and technical services, into incredibly full-bodied, healthy and luminous from the first application.

A multidimensional and customizable treatment made up of four products with specific pH formulated with a new Advanced Skincare Technology: a latest generation cellular booster with different molecular weights to repair all layers of the hair, anchoring itself on the most damaged parts.

The Beauty Experience Rebuild deep reconstruction treatment consists of consecutive 3-week cycles and should be performed in the salon whenever the hair needs an immediate increase in manageability, shine, body and vigor.

The beauty experience is completed by two treatments for home use designed to maintain the results obtained in the salon: Beauty Experience Regenerating Kit for thick hair and Beauty Experience Restructuring Kit for thin hair.

ACTIVE INGREDIENTS AND FUNCTIONALITY

Helix Aspersa Muller SYMOLEO®VITA7 AQP-Luminescine Hyaluronic acid

Always known as an excellence in cosmetic treatments, snail slime is a substance rich in Allantoin (tissue regenerating), Elastin (elasticizing), Collagen (moisturizing), Glycolic Acid (exfoliating and illuminating), Lactic Acid, Vitamins and Minerals. Its important proteic and nourishing action increases protection from atmospheric agents. The slime of the snails is collected in accordance with the rules in force and in such a way as not to create stress to the snails that are placed in the hatchery after the collection of the slime.

Is an active ingredient consisting of a blend of 7 fine essential oils and vegetable butters (olive, almond, avocado, soybean, cotton seeds, mango and coconut) designed exclusively for hair care. It protects and repairs the structure, increasing strength and allowing greater control of volume and frizz.

Is a plant-derived active complex that is extracted through bioliquefaction from the Mullein flower and enables potentially harmful UV radiation to be absorbed, transforming it into a source of light that radiates directly from skin and hair, for a result of extreme brilliance.

Hyaluronic acid is naturally contained in our body and it is known especially for its protective and moisturising properties. Not only it is able to keep skin tissues stretched and young, but it can also tie up to the cells of the hair follicles so they can keep their tonicity and water within the skin and the hair fiber.

THE NEW ADVANCED SKINCARE TECHNOLOGY

A cell booster of the latest generation of hygroscopic substances with different molecular weights: a peculiarity that enables it to reach all layers of the hair, anchoring itself to the most damaged parts in a selective manner.

In this way, molecular repair is guaranteed through high absorption of the active ingredients, without the need for specific tools.

HOW IT ACTS: LOW, MEDIUM AND HIGH MOLECULAR WEIGHT FORMULA:

A cosmetic treatment hardly ever reaches a certain depth: the hair has a hydrolipidic defence barrier that prevents the loss or entry of water.

The different molecular weight forms of the active ingredients in the formula make it possible to reach all the layers of the hair, even those deeper and located below the hydrolipidic layer, thus ensuring a rapid and intense effect. This is how you reach the heart of the hair with a high quantity of active ingredients.

4 SPECIFIC PH FORMULAS

An altered pH is the first cause of deterioration of the structure. Keeping the hair’s acidity level balanced is a key factor in ensuring its health and beauty. Beauty Experience Rebuild rebalances the physiological pH of the hair.

Beauty Experience Rebuild is characterised by products with a light texture, a feature that allows it to penetrate deeply without weighing it down, restoring radiant, airy, light and perfectly moisturized hair.

It works both inside and outside the hair on damaged areas, repairing them and restoring a protected and nourished shaft. The presence of Helix Aspersa Muller turns out to be fundamental in obtaining the intense and visible moisture that the hair benefits from.

Tangible results from the very first treatment, reaching maxi- mum expression after 3 services performed 7 days apart. The hair is transformed, light, moisturised and without the unsightly frizz typical of damaged hair. The tips are sealed and full-bodied and styling is easier and faster.

BEAUTY EXPERIENCE REBUILD SERVICES

Deep reconstruction treatment for thick hair

In just three steps and in just 20 minutes, it transforms, rebuilds and protects damaged hair, instantly obtaining a healthy and luminous look.

PHASE 1 PREPARING: Rebuild Shampoo pH 4.0 – 5.0
Deep-action preparation shampoo
PHASE 2 RECONSTRUCTION: Rebuild Deep Cream pH 3.5 – 4.5
Strengthening and restructuring deep mask for dry and damaged hair. Penetrates deep into the keratin barrier
PHASE 3 HYDRATING: Rebuild Fluid Leave-In pH 4.2 – 5.2
Intensive nourishment and hydration for dry and damaged hair

Deep reconstruction treatment for thin hair

In just three steps and in just 20 minutes, it transforms, rebuilds and protects damaged hair, instantly obtaining a healthy and luminous look.

PHASE 1 PREPARING: Rebuild Shampoo pH 4,0 – 5,0
Deep-action preparation shampoo
PHASE 2 RECONSTRUCTION: Rebuild Filler Oil
Strengthening and restructuring oil mask for dry and damaged hair. Penetrates deep into the keratin barrier
PHASE 3 HYDRATING: Rebuild Fluid Leave-In pH 4.2 – 5.2
Intensive nourishment and hydration for dry and damaged hair

Deep reconstruction treatment with technical servicesi

You can use Beauty Experience Rebuild with all professional salon services. In just 4 minutes, you can improve your technical services by achieving more manageable, full-bodied hair with a brighter, longer-lasting cosmetic reflection. All without adding anything to your working techniques, without changing the volumes of oxidants you use for a perfect service. The secret? Beauty Experience Rebuild Filler Oil!

To be used before the product is applied, with only 4 minutes wait time. Basically, the time you need to prepare colour mixtures, bleaching or any other treatment.

HOW TO USE BEAUTY EXPERIENCE REBUILD FILLER OIL BEFORE A TECHNICAL SERVICE:

Apply Rebuild Filler Oil evenly to roots, lengths and ends
Wait 4 minutes. Leave-in. While waiting, prepare the technical product
Apply the technical product and proceed as usual

Home maintenance ritual

The Beauty Experience Rebuild deep reconstruction treatment is completed by two different maintenance rituals to be applied at home based on the client’s hair type.

Regenerating treatment for thick hair:

Beauty Experience Shampoo
Beauty Experience Mask
Beauty Experience Cream

Restructuring treatment for thin hair:

Beauty Experience Shampoo
Beauty Experience Oil Spray
Beauty Experience 10in

Packaging

Every line developed by Emmebi Italia is a unicum that embodies a particular type of beauty, a representation of every heterogeneous and irreplaceable individuality. And this concept is naturally expressed in the personalisation of the packaging, which is always exclusive for each line, original and characterised by its own simple, artistic, multi-faceted and emotional personality.

HIGHLIGHTS

The black color, which has always been a symbol of elegance and luxury, chosen to differentiate the two worlds of the same Collection, gives the whole collection a touch of refinement that immediately connects to the concept of the Luxury Experience on which the whole line was conceived
The logo, minimal and with an exclusive design, takes up the idea of a simple but at the same time refined beauty
The soft touch bottles transform the use of the product into a sensory experience
The golden bottle closures complete the design like precious ornamental jewels
Bottles made with innovative recyclable PET for a better planet