Bright Blondes Kit
Beauty routine for bright, hydrated, soft and healthy blonde hair. The kit is composed by 3 products formulated with Hyaluronic Acid, Plex, Coenzyme Q10, Hydrolyzed Collagen, Radish Root Ferment and Anti-Yellow Pigment, able to preserve the integrity of the color over time keeping the hair healthy, restored, shiny and hydrated.
The Kit is composed by:
- 1 x Be Blonde Silver Shine Mild Shampoo 250 ml – Delicate Illuminating shampoo specific for blond, bleached or gray hair containing Plex, Hyaluronic Acid and Coenzyme Q10. Thanks to the perfect balance between the cleansing and conditioning components, the hair is shiny, soft and full of vitality. It does not contain sls and sles.
- 1 x Be Blonde Silver Shine Anti-Yellow Mousse 200 ml – Specific Conditioning mousse for blond, lightened or gray hair, containing Plex and Hyaluronic Acid. It performs a highly conditioning action while preserving the integrity of the color. Formula enriched with intensive purple pigment that neutralizes the unwanted yellow reflections typical of blonde hair. It makes hair easy to comb, giving a cold, bright and homogeneous reflection.
- 1 x Be Blonde Silver Shine Infusion Cream 150 ml – Thermo-Protective Illuminating Cream specific for blond, bleached or gray hair, containing Plex, Hyaluronic Acid and Collagen. Formula enriched with intensive purple pigment, it seals the cuticle leaving the hair soft, silky and shiny. Contains thermo-active complex that protects the hair from the heat of a hairdryer, straightener and hot tools.
Bright Blondes Kit
Set of amino acids, sugars and molecules that have a high conditioning property as well as a great ability to retain water. It is a high-performance conditioner, it favors the adhesion of water molecules to the hair maintaining the right level of hydration in every situation, both in very dry and very humid environments. The film it creates also exerts a protective action against chemical agents that may be aggressive. Ideal for combating frizz and that unpleasant feeling of rough and dry hair.Read more
Radish root ferment filtrate is obtained by a bio-fermentation with lactobacillus. It is considered the natural and vegetal replacement of cosmetics preservatives. With its antibacterial and antifungal properties, it has a moisturising, conditioning and puryfing activities making it suitable for impure skin, acne and hair with dandruff.Read more
It is a powerful antioxidant that helps cells to produce the required energy to carry out their functions. In cosmetics, products formulated with coenzyme q10 are efficient to fight skin ageing. Indeed, it protects cellular membranes and reduces oxidative damages which are responsible for premature ageing. In addition, coenzyme q10 protects skin and hair from UV rays and increases antioxydant protection.Read more
Collagen, together with hyaluronic acid, is one of the most efficient antiage actives. In the past few years, it has been commonly used into the formulas of the best hair products. It acts deeply strengthening hair shaft, from root to end, and bringing more elasticity and shininessRead more
Operating directly on the hair shaft, it is able to neutralize any remains of the typical yellow-orangey tone of blonde and grey hair turning it cooler. The more you keep the product with this anti-yellow pigment on, the more it gets intense.Read more
Hyaluronic acid is naturally contained in our body and it is known especially for its protective and moisturising properties. Not only it is able to keep skin tissues stretched and young, but it can also tie up to the cells of the hair follicles so they can keep their tonicity and water within the skin and the hair fiber. Moreover, hyaluronic acid builds hair shafts up making them shinier, stronger and more elastic. For all these reasons, hyaluronic acid is considered a real beauty elixir, able to deeply moisturize and regenerate hair structure.Read more
Because human hair is rich in keratin (found in both the outer and core parts of the hair fiber), this protein is added to many hair care products. It is a fibrous protein made up of chains of amino acids in which minerals and vitamins are also present. It makes the hair smoother and brighter thanks to the presence of cysteine, an amino acid present in keratin. For this reason it is particularly suitable for those who tend to have frizzy and dull hair. It performs a restructuring and strengthening action, making the hair more disciplined.Read more